JUNE 6, MILWAUKEE: 10:45 a.m. – 11:35 a.m.
JUNE 7, GREEN BAY: 10:45 p.m. – 11:35 a.m.
Session Description
Businesses of all types have found that when selling a considered purchase, inbound marketing is a powerful and successful strategy! But today, the biggest challenge facing organizations across America is filling staffing needs…and that’s why NOW is the right time to deploy an inbound recruitment marketing plan aimed at attracting the right talent, compelling them to engage, and putting your organization in a position to bring them on board.
Key Takeaways
- Embrace the idea that recruitment isn’t something you do when you have an open position; it’s a sustainability commitment that becomes an ingrained constant of ongoing marketing efforts
- Learn how great inbound recruitment marketing content can support lead generation efforts, and vice versa
- Utilize voice-of-the-customer to identify and eliminate sources of friction in your recruitment and hiring processes
- Get intentional about putting voice-of-the-employee to work as an important part of inbound recruiting
Who should attend?
For beginner-to-intermediate audience. A working understanding of inbound marketing principles will be helpful to take action on what you learn in this session, but is certainly not required to get value from it.
