Back to Agenda

The Ferris Bueller Guide to Smarter Storytelling

Rob Biesenbach

APRIL 28, MILWAUKEE: 2:45 p.m. - 3:35 p.m.

APRIL 29, GREEN BAY: 2:45 p.m. - 3:35 p.m.

Session Description

Want to sharpen your storytelling and presentation skills — or help your team improve theirs? Look no further than the classic film Ferris Bueller’s Day Off.

In this engaging and highly interactive session, communication expert Rob Biesenbach breaks down the film’s most important storytelling lesson and shows how it applies to presentations, campaigns, and everyday communication. The result is a practical, energizing experience designed to help you connect, captivate, and compel any audience to action.

Key Takeaways

  • How to rise above data and details to deliver meaning and perspective
  • The #1 question every presentation must answer at the very start
  • How to shift attention from slides to your own expertise and insights
  • Ways to create more captivating campaigns and winning pitches

Rob Biesenbach is a communication speaker, coach, and workshop leader who helps leaders become more persuasive and authoritative. A Second City–trained actor and award-winning presentation coach, Rob blends business insight with performance techniques to help professionals communicate as humans should. He is the author of the Amazon bestseller Unleash the Power of Storytelling and has worked with organizations including AARP, Coca-Cola, Caterpillar, and the American Cancer Society.

NETWORK WITH MARKETING AND SALES LEADERS

ticket-icon

INCLUDED IN

Your 2026 Ticket

  • Breakfast, lunch, and a free drink during our exclusive networking hour at the close of the event to connect with other attendees and speakers
  • Access to presentation slides and video recordings of sessions following the conference

THANKS TO ALL OUR

2026 Sponsors & Speakers

HOSTED BY

bottom-lines-svg