APRIL 26, GREEN BAY: 10:45 a.m. – 11:35 a.m.
APRIL 27, MILWAUKEE: 10:45 a.m. – 11:35 a.m.
Session Description
Netflix, Disney+, and even TikTok—they've raised the bar on audience expectations. The result? Whether you're creating on behalf of Pixar, an enterprise brand, a small business, or even just yourself, you've got to get creative if you want to compete. This is a lot of pressure for today's marketers. But, it's also an opportunity. Those who get creative, authentic, and engaging will be rewarded. In this session, learn to maximize your return on creativity by starting with core creative content, breaking it into smaller pieces, and amplifying it.
Key Takeaways
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Why you’re feeling so much pressure as a marketer today to be creative and drive the same old KPIs from the last two decades — and how to overcome it
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Why the future of marketing lies in creative content
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How creative audio and video content can be atomized and amplified to fuel your marketing strategy
Who Should Attend?
An experienced audience that has a working understanding of SEO and content marketing concepts
